Hi! I’m Andrea Tarrell.
Welcome to Xyla, my new content hub. 👋
As some of you may know, I started the blog The Spot (for the artist formerly known as Pardot, but now just “The Spot.”) well in advance of Sercante becoming a business.
I love writing.
I learn best by “thinking out loud” in written form.
I am in awe the power of content to help likeminded people spot each other on this big ol’ internet.
But over time, I’ve stopped writing for The Spot as often as I used to.
I’ve had less time.
I’m not hands on building in the tech as often.
I’ve also been more afraid of collateral damage to the team from any “hot takes.”
The silver lining? As my writing has called down, the team at Sercante has scaled up. 50+ team members have written blog content, with some absolute powerhouse writers emerging within our crew.
What to expect here
I want to get back to writing and sharing more. So I made a new spot for that… and you’ve found it.
I’m writing about things that are top of mind for me lately, which includes:
⁃ Entrepreneurship
⁃ Leadership
⁃ Culture & team building
⁃ AI & operationalizing businesses around tech
⁃ Professional lessons I’m reflecting on
Let’s stay in touch
I’ll be posting here at xyla.co, and sharing actively on Linkedin. No AI slop allowed.
If I don’t run out of things to say in the few few weeks, I’ll spin up a newsletter.
Connect / follow / subscribe only if you’re up for real talk and an above average amount of randomness…
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